Aaroh is enabling Vantage Circle to connect with its users
Context
Vantage Circle, an employee benefits and engagement platform that provides comprehensive and cost effective employee rewards programs to help companies engage & retain key employees, wanted to achieve top of the mind recall among its users. The company wanted to form a deeper connection with its audience to encourage other companies and their employees to actively use the platform in their workplace.
CMO on Demand: Engagement strategy and digital audit
- Aaroh conducted an audit of Vantage Circle’s digital collateral and provided top-tier consultancy to improve the same
- Developed an engagement plan targeting its users to encourage them to use the Vantage Circle platform in the workplace
- Developed a strategy to use closed groups on social media, newsletters, offer communications etc to improve recall and engage their users
Aaroh is a leading global consulting firm providing SMEs a broad range of services to redefine their approach to their business operations. We enable SMEs to derive scale using the growth triad of Marketing, Technology and Finance.
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